Monday, 19 August 2013

BT News: BT Reach A Milestone Of Subscribers

BT News Update: The company reaches one million subscribers just after three months after initial launch, and expect more in the coming football season. The broadcasting and broadband provider have announced that they have already reached one million subscribers to their sports package deal, after just three months of becoming available. However, although good news the company will not be making a significant profit from the service as the majority of subscribers are currently enjoying the service free of charge. At the moment, British Telecom are allowing customers that already pay for the company’s broadband service to view the sports channels free of charge, with everyone else paying below twenty pounds per month for the service.

However, the company say that they expect the number of their subscribers and viewers to increase once the football Premier League begins this week. BT are saying that they are taking this time to excite their customers about the coming football season by rewarding their loyal consumer base with free viewings. This strategy however, seems to be working and there have been rumours that the company is now worth more than their rival, Sky Sports. Not only do they have their consumer’s enjoyment in mind, but also the fact that they are trying to ward of competitor Sky who are offering a similar sports package and have recently announced many investments and sponsorships that could cause them to have an increase in subscribers. British Telecom are therefore trying to keep customers loyal to the brand and keep their consumer base growing.

Other figures released by BT show that the majority of their current customers have renewed their subscription for another twelve months, therefore showing how they have gained very loyal customers who are prepared to stick with the company, despite other companies perhaps offering better or cheaper deals. The company are therefore very pleased with the growing subscriber figures and are continuously thinking up new ways for this to carry on into the future. The broadband giant’s current strategy is to reward current and loyal consumers, to show they are a valued customer and they are thankful for their loyalty to the brand, but also to encourage them to renew their subscription. If you are a BT customer and wish to keep up to date with all the company’s latest news, please follow the link to our news feed. Alternative you can visit our website for more information by clicking here.

Wednesday, 14 August 2013

Oranges News Update: Orange Money

Orange News Update: Orange is releasing a new set of mobile payment options and services for Orange Money customers in association with Visa.
The new service allows Orange Money customers to make in store and online payments using Visa. The service will also enable ATM transactions for customers to aid their everyday lives. Botswana will be the first country across the globe to experience, and enjoy the benefits, of this new program. Funds will be able to be accessed 24 hours a day creating easy access to money; this will bring about new point-of-sales, online and ATM transactions options available for customers. Presently, Orange Money permits Orange Money customers to use their phones and other mobile devices to move funds to any mobile phone subscriber either inside or outside of the country, pay their bills or buy airtime.
From August of this year onwards, Orange Money customers situated within Botswana will be able to make Visa enabled payments using their Orange Money account. The new service will also enable customers to pay invoices in stores, international online merchants and at over 300 Visa ATM’s across Botswana. To Use the impressive new program being launched by Orange, customers will need to apply for an Orange Money prepaid Visa Card, which will instantly be connected instantly to their existing account. The card will be secured by a PIN number like most other debit and credit cards. The card will allow them to use their own money to make point-of-sale payments at stores, and make transactions from ATM machines around the country. Subscribers will also benefit from a secured Prepaid Visa card provided by Orange Money for web use. No matter what sector of the population a customer lives in, this innovative new scheme will be available to all no matter what status; from students to self-employed or blue collar workers to the youth.                                           

Botswana will be the first country in the world to use this new service after its launch later this month, following the announcement of a group collaboration between Orange and Visa. Other countries within Africa and the Middle east that currently have access to their Money will progressively have access to the new Orange Money prepaid Visa card. Countries currently developing in Africa and the Middle East are among the first to be targeted for the new program to deploy cross-over pre-paid products and services to try and improve and drive the countries economic growth and financial situations.

 

O2 News Update: Most Valuable Customer Base


O2 News Update: O2’s UK CEO Ronan Dunne has announced that they have the most valuable customer base in the market, due to their lowest churn rate ever.

O2’s latest figures are currently showing the companies lowest churn hit on record after its latest quarterly, whereas contract additions rose to a three year high. The claim was made by O2 UK CEO Ronan Dunne following the operators second quarterly’s financial results that were announced to the public last month on July 25th
These results show that O2 added a staggering 292,000 contract customers up by 16 percent from a year earlier, which is 41,000 more than they added during their first quarterly of this year. This is the sixth consecutive quarterly that O2 have managed to add more than 200,000 to their growing amount of contract subscribers in a three month period. This exponential growth means O2 now have 12.4 million in their contract base which is currently growing by 9 percent each year. On the other hand contract churn fell below the 1% mark to 0.9% this now means that again they have improved upon their first quarterly as the churn has dropped again by 0.1 percent. This result is better than some of the other major competitors such as EE who’s churn rate was at 1.2% in the second quarterly and Three’s was 1.6% in the first half of the year. This huge increase in customers has inevitably created an increase in profit. O2’s profit increased by 9.2 percent annually to £357 million with revenues improving by 4.3% to £1.38 billion.  

Prepay numbers, which account for 46% of the firm’s 23.1 million customers, fell by 78,000, Vodafone and EE, saw numbers fall massively by 102,000 and 671,000 within the second quarterly. Dunne is convinced the persistence in offering the same value on prepay as contract has enabled it to slow the markets decreasing trend. He feels recent success of the company could be down to loyalty schemes that O2 provide for customers such as ‘Priority Moments’, free WiFi and ticket offers at the arena. These schemes help to give the customers the ‘overall wrap’ of ‘value and membership’ with O2. One of the most successful propositions is the O2 refresh plan; Dunne claims this recent plan has allowed them to be ‘disruptive’ in the marketplace. This new plan which has been launched within all stores allows at any point for a Customer on a 24 month contract to upgrade their phone, more than 80% of customers who regularly upgrade now take part in the scheme.

Thursday, 1 August 2013

O2 Launch 4G Across 3 Major Cities

Telecommunications company O2 have announced that they will be launching their 4G network in London, Leeds and Bradford on the 29th August 2013. Their scheme will rival new company EE’s 4G service. It is thought that Birmingham, Glasgow, Newcastle, Nottingham, Leicester, Coventry, Liverpool, Manchester, Sheffield and Edinburgh will also receive the service by the end of the year.

“O2's 4G tariffs - which will be around five times faster than 3G - start at £26 a month and come with a 30-day guarantee and 12 months free music when bought direct from O2.

EE launched Britain's first 4G services last October after the regulator allowed it to re-use its existing airwaves.
The service currently covers 95 cities and tariffs start at £15 for just internet data, or £21 a month for the voice calls and data package on a SIM-only package.

Take-up of EEs superfast services, which are priced 10-20 percent more than the equivalent 3G tariffs, reached 687,000 in July. 

The company is targeting 1 million customers by the end of the year.

For the typical user, download speeds of initial 4G networks should be at least five to seven times faster than those of existing 3G networks.

O2 is launching a range of tariffs starting at £26 a month.

Each one comes with what's called a 30-day 'Happiness Guarantee' for customers who sign up direct from O2. 

This means they will be able to cancel their contract or change it if they are not satisfied.

Customers that buy direct 4G from O2 will also be given 12 months free music content.

All O2 customers will also be offered free 4G advice and guidance from an O2 Guru from launch, either in-store or online.

Further details on O2's 4G prices and rollout dates will be unveiled in the coming months.

EE held the monopoly on the network because regulator Ofcom gave it permission to use existing spectrum (1800MHz) that it already owned.

Ofcom then held an auction for companies to bid to use other parts of the spectrum from 800MhZ to 2.6GHz and O2 purchased the highest proportion of the 800MHz spectrum for £550m.

The spectrum was released to the company in May and the network was approved by Ofcom earlier this week.

Ronan Dunne, CEO of Telefónica UK which owns O2 said: 'Digital connectivity will be made ubiquitous by 4G and become the oxygen of modern life. 
 
'The full potential of 4G is as yet unexplored but over half of our customers say they use more data than two years ago and even more use wifi wherever they go, to always stay connected.

'Given this trend, there is no doubt that 4G will transform our lives, be it as consumers, in business or through public sector services.'

The launch in Britain will be the second European market where O2 has launched 4G having already rolled out superfast mobile internet services in Germany, as well as further afield in countries including Brazil.

Commenting on the news, Ernest Doku, telecoms expert at uSwitch.com, said: 'Finally, EE has some competition for consumers hungry for super-fast mobile internet.

'For nine months the UK's 4G market has been a one-horse race, but now EE has a thoroughbred breathing down its neck.

'However, until O2 announces full pricing information it remains to be seen just how hard-pressed EE will be.

Vodafone, which is the third biggest network operator in Britain, won both 800MHz and 2.6GHz lots during the auction and has said it will roll out a 4G offering later this summer.

In July, EE announced it was doubling its 4G speeds for people in Birmingham, Bristol, Cardiff, Derby, Edinburgh, Glasgow, Leeds, Liverpool, London, Manchester, Nottingham and Sheffield. 

The speed boost - which is twice as fast as current average 4G speeds and 10 times as fast as 3G - will make it easier to watch HD videos without buffering, share high-resolution pictures and send large files in seconds.”

If you are interested in partaking in this service, contact O2 directly via the following link http://www.customerservicescontact.co.uk/o2-phone-number/ and speak with a member of their customer service department. For more information on the role of social media in modern day society, read our articles on Ezine